Our Team

Experience from inside both wholesale and retail auto dealerships.

MEET THE MANAGEMENT

Chief Executive Officer

Ralph Cristello

Chief Executive Officer

Ralph Cristello is the owner and operator of Cars Digital. Having spent many years running successful Internet businesses focused on the automotive industry, Ralph's latest venture is a technology-based focus on connecting car sellers to car buyers.

Director of Search

Jonathan Smith

Director of Search

Jonathan Smith works directly with the CEO and our deployment team overseeing development, delivery, statistical analytics, and implementation of our automotive services including data imports, exports, dealer setup, management, and call tracking. Previously Jonathan worked inside wholesale and retail dealerships and is the Chief Strategist behind all remarketing, display, geo-targeting and paid-search accounts.

Business Development

Dale Riviello

Business Development

Dale Riviello is a professional business developer and expert sales representative responsible for independent sales agent training, new business development and customer service of inventory related print and digital automotive acquired accounts. He works primarily on new account acquisition through a team of independent sales professionals in the field within Brooklyn, Queens, Nassau and Suffolk counties.

DEALER FACING TEAM

Sales Representative

Gene Confredo

Sales Representative

Responsible for sales, customer service of acquired account and new account acquisition.

Accounts Receivable

Sara Scorcia

Executive Assistant

Responsible for customer invoicing, appointment settings and automotive accounts receivables.

Content Strategist

Christopher Boyle

Press & Media Relations

Responsible for content strategies and public relations including buzz and press related materials.

Accounts Receivable

Brooke Hein

Accounts Receivable

Creates digital strategies for both independent and franchise dealer accounts at onboarding.

scroll up